Launching a consumption-based pricing model: What, why, and how?

Best practices for consumption-based pricing including how to capture consumption, using a hybrid pricing model, the main components to architect consumption-based pricing, and more.
Zuora Helps Creativebug Launch New Video Offerings Faster and Support Parent Company’s Retail Goals
Creativebug is using the Zuora platform to speed up the launch of new on-demand offerings, increase customer engagement and reduce subscriber churn.
Nike Joins the Movement of Brands Launching Subscription Services That Target Kids
Ownership is dead. Long live usership.
From the Consumer to the Co-Producer
Subscription Models on the Rise
People are more interested in usership than ownership
Which Subscription Services Will US Consumers Sign Up for Next?
The subscription economy
New International Survey Reports on The End of Ownership and The Rise of Subscriptions

“We’re witnessing the end of ownership and the rise of usership. We believe people are subscribing to more because they’re getting the outcome and experience they’re looking for, without the burden of owning it,” said Tien Tzuo, CEO and Founder of Zuora.
Subscription is the new norm
The Subscription Economy Grows More Than 300% In The Last Seven Years
Over the past seven years, the companies featured in the Zuora SEI, across North America, Europe and Asia Pacific, have seen their sales grow by more than 300 percent, representing an 18 percent compound annual growth rate (CAGR).