On Wednesday, May 24, James Henderson, VP GTM Subscriber Experience and Former CEO, Zephr, shared invaluable insights on implementing a super retainer strategy to thrive even in the toughest economic climates.
The workshop was well attended and generated plenty of interest from digital publishers from across the world, covering key topics including:
- Striking the perfect balance when offering products to subscribers
- Understanding the importance of retention strategies in the current landscape
- Uncovering key observations adopted by Super Retainers
Supercharge your digital publishing strategy with the INMA World Congress Subscriptions Workshop. Download your copy of the presentation now.