FTC’s Click-to-Cancel Rule & What It Means for Subscription Businesses

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After 16,000 comments from the public on “subscription traps” – where consumers are misled into purchasing a subscription or the process to cancel is unclear – the U.S. FTC just announced its final rule that subscriptions need to be as easy to cancel as they are to sign up.  This means when consumers sign up […]

The End of Ownership

Results from an international survey of twelve countries on changing consumer preferences in the Subscription Economy.

New Zuora Data Reveals Subscriber Demand for Flexibility and Value, with Pricing Models and Packages Tailored to Consumption Habits

REDWOOD CITY, Calif. – July 30, 2024 – Zuora, Inc. (NYSE: ZUO), a leading monetization suite for modern business, today released the findings of its Understanding the Modern Subscriber study, which found consumers, particularly younger generations, seek flexibility to shape their payment options around their specific needs and unique consumption habits.  Today’s consumers are increasingly […]

Zuora Partners with Global Video Game Publisher Ubisoft to Power Its Subscription Services

REDWOOD CITY, CALIF., April 24, 2024 – Zuora, Inc. (NYSE: ZUO), a leading monetization suite for modern business, today announced that global video game publisher Ubisoft has adopted Zuora to power its Ubisoft+ and Rocksmith+ subscription services. Over the course of the partnership, Ubisoft has leveraged Zuora to scale its subscription business, automating and reducing […]

Zuora Launches Purpose-Built Billing and Revenue Recognition Solution for Consumption Business Models

Companies now have full visibility into consumption to drive revenue forecasting and maximize customer retention Redwood City, Calif. — January 12, 2023 — Zuora, Inc. (NYSE: ZUO), a leading monetization platform provider for recurring revenue businesses, today announced new purpose-built consumption-based billing and consumption-based revenue recognition solutions. With these new offerings, Zuora’s market-leading solution now provides […]