6 keys to unlock a subscriber-led growth strategy
Strategic Guidance 6 keys to unlock a subscriber-led growth strategy Building dynamic relationships and retaining subscribers in a rocky economy Authored by: James Henderson and John Phillips Across industries, companies are expanding their digital offerings to establish and nurture subscriber relationships. To drive conversion, grow upsells, and increase revenue, modern businesses need to have a […]
6 keys to success for promo code mastery
STRATEGIC GUIDANCE 6 Keys to Success for Promo Code Mastery Authored by: David Warren, Principal Director, Zuora Subscribed Institute Did you know saving money when you shop is good for your health? According to a Claremont University study, taking advantage of discounts can lower stress levels and increase chemicals in the brain, attributed to positive […]
The Modern Business CFO
The CFO’s role has shifted. CFOs are now tasked with strategic planning, data-driven decision-making, continuous risk management, and digital transformation.
The Modern Business CFO
STRATEGIC GUIDANCE The Modern Business CFO Strategic value of finance Authored by: Michael Mansard, Todd McElhatton Over the past decade, the office of the CFO has undergone a rapid metamorphosis, often donning the additional cap of “Chief Value Officer” to their organizations. Tasked with driving strategic planning, infusing a data-driven decision-making culture, ensuring continuous risk […]
Building a Sustainable Future: How Publishers Can Embrace New Tech For Longevity
Retain subscribers in any economy by taming electronic payments and revenue leakage
How to use subscriber intelligence to deliver seamless customer experiences
How to accelerate iteration on pricing, bundles, and promotions
9 Benefits of Revenue Automation for Your Business
How publishers can use first-party data for programmatic advertising
What is 0, 1st, 2nd and 3rd party data?
What is a soft paywall?
