Beyond the Balance Sheet: SaaS CFO Priorities for Growth and Innovation

The SaaS CFO is largely responsible for the strategic direction their business takes. Here are the core 5 CFO priorities, from automation to metrics.
Pricing & Revenue Recognition: Two Sides of a Very Valuable Coin

It’s time to take a fresh look at how pricing teams and revenue teams collaborate.
The Ultimate Guide to Churn for Subscription Businesses

The Best LTV Formula for Subscription Businesses

The mathematical formula that Zuora recommends you use to calculate LTV.
The Business Logic of LTV: Why Amazon Gives Things Away for “Free”

Read our guide to understand why LTV is so important to subscription companies and the business logic behind Amazon giving away things for “free”.
SaaS Growth Strategy #2: Building Strategic Upsell Paths

The second installment in our deep-dive series on the 10 core growth strategies for SaaS: identifying upsell opportunities and building strategic upsell paths.
How Data and Insights Can Help D2C Companies Increase Engagement

ASC 606 Subscription & IFRS 15: How the new Revenue Standards will impact Subscription Companies

The upcoming changes to revenue reporting standards are more than just a headache for your finance department. Here’s how subscription companies should react.
The Enterprise Shift to Subscriptions: 4 Lessons from PTC

The Basic Equation Behind all Successful SaaS Business Models

Learn the basics of SaaS finance around the SaaS business model from Tyler Sloat, CFO of Zuora, a subscription billing company.
The 3 SaaS Metrics that Matter

Zuora CFO Tyler Sloat explores the 3 essential SaaS metrics and why they’re so critical to the success of your subscription business.
4 Product Monetization Fails – and How to Avoid Them

Successful product monetization is about designing product around price. Avoid the primary product failures: feature shocks, minivations, hidden gems, and undeads.