Unlocking Success in Usage-Based Models: Three Essential Prerequisites

Insights from MGI’s A-Z Monetization Guide

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Usage-based pricing has transformed industries, shifting “pay-as-you-go” models beyond telecom to create accessible, flexible pricing strategies across diverse sectors. This consumption model lowers entry barriers, allowing businesses to reach new markets and gain vital insights into customer preferences and usage patterns. 

But to truly succeed with this model, companies must overcome hidden obstacles, from real-time data tracking to translating metrics into billable events.

In this featured chapter from MGI’s A-Z Monetization Guide, Zuora’s Jonathan Brown, Head of Market Intelligence, shares three essential steps to implementing a successful usage-based approach. 

Learn how data readiness, robust mediation tools, and a commitment to flexibility can empower your organization to harness the full potential of consumption-based billing.

Black and white portrait of a smiling bald man wearing a polo shirt, sitting outdoors with blurred foliage in the background, taken at a Zuora Subscribed Live event.
Jonathan Brown
Head of Market & Competitive Intelligence
Zuora
A person in a business suit is gazing at the camera with a neutral expression in a monochrome setting.
Andrew Dailey
Managing Director 
MGI