Hi,
I’m Sid

Sid Sanghvi takes a
human-centric approach to business.
An overhead black and white shot of people walking across a patterned square.
Signature in cursive script.
HEAD OF FINANCE

BUSINESS APPLICATIONS

ASANA

A man in glasses wearing a black jacket and red checked shirt, smiling at the camera.

Hi,
I’m Sid

Sid Sanghvi takes a
human-centric approach to business.
Signature in cursive script.
HEAD OF FINANCE
BUSINESS APPLICATIONS
ASANA
An overhead black and white shot of people walking across a patterned square.
A man in glasses wearing a black jacket and red checked shirt, smiling at the camera.

Helping humanity thrive

For Sid Sanghvi, solving technology challenges is about more than simply improving the bottom line. It’s about elevating the customer experience — or, as he sees it, the human experience. Sid believes in creating relationships with customers that go beyond contracts to form bonds between individuals, a philosophy that dovetails with Asana’s mission to enable humanity to thrive by bringing people together to work effortlessly. Sid puts customers first by working to understand their challenges, their goals, and the value they are seeking from Asana’s products because in his view, helping his customers achieve their missions helps the entire human race.

A man wearing glasses and a blazer sitting with a slight smile.
“Customer-centricity comes down to the customer lifetime value that you create through your relationships and putting the customer front and center with everything that you do.”
A smiling woman wearing a headset and working on a laptop in a customer service environment.

Helping humanity thrive

For Sid Sanghvi, solving technology challenges is about more than simply improving the bottom line. It’s about elevating the customer experience — or, as he sees it, the human experience. Sid believes in creating relationships with customers that go beyond contracts to form bonds between individuals, a philosophy that dovetails with Asana’s mission to enable humanity to thrive by bringing people together to work effortlessly. Sid puts customers first by working to understand their challenges, their goals, and the value they are seeking from Asana’s products because in his view, helping his customers achieve their missions helps the entire human race.

A man wearing glasses and a blazer sitting with a slight smile.
“Customer-centricity comes down to the customer lifetime value that you create through your relationships and putting the customer front and center with everything that you do.”
ACCELERATE CHANGE
Renewing the world
Monochromatic view of the golden gate bridge enveloped in mist.

“Doing modern business means thinking about business from a holistic standpoint. Beyond delivering products, customers expect us to be good global citizens who embody sustainability and do the right thing.”

Renewing the world
Foggy evening enveloping the golden gate bridge with illuminated traffic.
“Doing modern business means thinking about business from a holistic standpoint. Beyond delivering products, customers expect us to be good global citizens who embody sustainability and do the right thing.”
Three people engaged in conversation inside a modern structure with curved concrete walls.

“All our paid orders pass through Zuora. We recognize every bit of our revenue using Zuora. Our entire customer base is in Zuora. Not having that platform is not an option for us.”

Synergizing for growth

Collaboration is fundamental not only to Asana’s product but also to the way the company operates internally. For Sid, that means his mandate is to build a tech stack that facilitates seamless work across teams, making it possible to continue the company’s rapid growth. Zuora allows Sid to run Asana’s entire order-to-cash and revenue recognition on a single platform that makes information readily accessible to teams from marketing to legal to customer service. Running all of its business models in one place with Zuora also helps Asana experiment with various pricing and packaging models and achieve velocity as the company expands to serve more
enterprise customers.

Synergizing for growth

Collaboration is fundamental not only to Asana’s product but also to the way the company operates internally. For Sid, that means his mandate is to build a tech stack that facilitates seamless work across teams, making it possible to continue the company’s rapid growth. Zuora allows Sid to run Asana’s entire order-to-cash and revenue recognition on a single platform that makes information readily accessible to teams from marketing to legal to customer service. Running all of its business models in one place with Zuora also helps Asana experiment with various pricing and packaging models and achieve velocity as the company expands to serve more enterprise customers.
Two individuals engaged in a conversation while standing on a curved concrete surface, with shadows casting across the scene.
“All our paid orders pass through Zuora. We recognize every bit of our revenue using Zuora. Our entire customer base is in Zuora. Not having that platform is not an option for us.”

Meet the faces of modern business

BIG COMMERCE

Meet Warren

headshot of a Rowan
FORMERLY VIMEO

Meet Rowan

PHILIPS

Meet Srikanth

Unlock the power of direct, digital customer relationships.

Behind every brand doing modern business is a leader who is bold enough to redefine the relationship between the company and their customers. This kind of innovation requires courage, insight, and collaboration. It also requires flexibility and speed — because timing is everything. To make it work, you need the right business model, the right technology and the right organizational structure.
Modern business leaders who can successfully bring these to fruition become Accelerators, setting the pace for innovation and growth within their industry.
And that’s where Zuora comes in.

Unlock the power of direct, digital customer relationships.

Behind every brand doing modern business is a leader who is bold enough to redefine the relationship between the company and their customers. This kind of innovation requires courage, insight, and collaboration. It also requires flexibility and speed — because timing is everything. To make it work, you need the right business model, the right technology and the right organizational structure.

Modern business leaders who can successfully bring these to fruition become Accelerators, setting the pace for innovation and growth within their industry.

And that’s where Zuora comes in.

Do modern business with Zuora

Technology

Whether your business model is based on subscriptions, consumption, or a hybrid approach, our flexible monetization solutions will unlock your full growth potential.

Expertise

Having the right technology isn’t enough. Zuora has the unique expertise to guide your company on its “journey to usership”, no matter what stage you are at.

Partnerships

Our international partner ecosystem has the resources to help you design and execute a winning monetization strategy for your business – so you can go global.