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The GigaOM Network

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Zuora Helps GigaOM Network Launch New Product in 2 Weeks to Monetize Online Media Community

GIGAOMRead the Whitepaper

The writing is on the wall for media companies – 'free' is not a sustainable business model. It’s time to evolve the way we distribute content online, offering customers premium subscription products, in addition to high-quality ad-supported content and Zuora has a deep understanding of what it takes for all companies to make money in the cloud. 

Company Background

The GigaOM is a business media company linking the world’s leading technology innovators to a global audience of prospective customers, business partners, and investors. The GigaOM builds communities, uniting innovators and their partners through online media, events, and research. Now serving over 3.5 million visitors per month with in-depth analyses and actionable insights, GigaOM is a hub for businesses communities

Business Challenge
  • Annual subscribers purchased pricey research reports months after a trend hit the market
  • Needed to give subscribers instant access to premium content on GigaOM Pro
  • Needed billing and payment operations system to support premium, subscription-based research offering
  • Had limited internal resources to dedicate to billing operations
Solution
  • GigaOM selects Zuora to manage subscription billing and payment for its research offering
  • Zuora adds operational structure to GigaOm’s new product launch
Results
  • Immediate ROI: Fast and flawless Zuora implementation occurs in just 2 weeks
  • Customer satisfaction: GigaOM is free to focus on providing timely and affordable research to its subscribers
  • GigaOm’s new immediate invoicing capabilities with Zuora are allowing them to collect cash fast